Off the Wookie is the creation of Matt Allen (Ice Cream Man), the Ice Cream Crew and all of the fans, writers, artists and fun-loving cats and kittens who make it possible for us to travel the country in the name of free ice cream. First published in 2006, the Wookie has become a staple of South by Southwest , one of Ice Cream Man's favorite music festivals. Every year at this music, film, media, tech and arts mecca, the Crew cruises all over Austin, TX, giving thousands of free ice creams to the public. more...